Research First. Then Build.
Good design starts with understanding — not assumptions. I lead with research, whether that's a moderated user study, a click test, or a stakeholder interview, because the fastest path to the right solution is knowing exactly what problem you're solving before you touch a screen.
I believe designers who can build are better designers. Shipping real products with AI — not just mockups — has made me a sharper thinker about how data, architecture, and user behavior interact. The best design decisions happen when you understand the full stack, not just the surface.
Selected work
Companywide Quant / Qual Research
A company-wide experience survey across 3,000 employees — benchmarking internal tools and giving leadership a data-backed lens on where to invest.
Salesforce Sales Planning
Consolidated a fragmented, multi-platform sales planning process into a single role-based Salesforce experience — tested with 11 users across manager and contributor roles.
Click Test — Claude Research Analysis
A click-based usability study across 43 internal users that exposed critical findability failures in Agency 360 — and pioneered AI-assisted synthesis to get findings to leadership faster.
Audit Experience Redesign
A self-service business audit tool redesigned to minimize friction — validated through click tests, A/B testing, and moderated user studies across internal auditors and external customers.
Built with AI
After Dark
A mobile-first location-based storytelling app — combining geolocation, AI-generated narrative, image generation, and voice narration into a single working product.
Senate Grader
A non-partisan civic accountability app that grades all 100 U.S. Senators across four categories — campaign promises, voting attendance, position consistency, and people's priorities — on a transparent 100-point rubric.
Data Dashboard
A full-stack data dashboard built on Coca-Cola stock ticker data — importing a real dataset, enriching it with live API data, storing it in Supabase, and visualizing it with Recharts.
Sustainability Tracker
A sustainability tracking app measuring carbon emissions, water efficiency, packaging recycling, and renewable energy — built to practice component architecture, theming, and multi-platform deployment.
The receipts
- BBA, MarketingUniversity of Georgia2008 — 2012
- AI Prototyping for DesignersMaven2026
- UX DesignGeneral Assembly2021
- Research, Mobile, UsabilityInteraction Design FoundationOngoing
- Senior UX SpecialistTravelers Insurance · Promoted2022 — Present
- Premium AuditorTravelers Insurance2020 — 2021
- Graphic DesignerNOW Magazine2014 — Present
- Director, Strategic PartnershipsGeorgia Chamber of Commerce · Promoted 4×2013 — 2019
- User Research
- AI-Assisted Design
- Enterprise UX
- Business Strategy
- Design Systems
- Information Architecture
- Usability Testing
- Prototyping
- Cross-Functional Facilitation